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June 8, 2009

Gharana Industries to invest in Waterloo plant

Filed under: Articles and News

WATERLOO - A startup-manufacturing firm plans to invest more than $1.7 million in the former Cadbury Schweppes/RealLemon plant in Waterloo.

The investment by the company - Gharana Industries, LLC - in the 122,000-square-foot facility is expected to create 33 jobs in the next two years, according to the Seneca County Industrial Development Agency (IDA).

Gharana Industries - the word "gharana" in the Hindu language refers to "family tradition" - is owned and operated by the Singh and Kwatra families, according to a company news release distributed by Dixon Schwabl, an advertising, marketing, and public relations firm based in Victor, near Rochester.

Gharana Industries plans to manufacture and process whole-wheat bread flour, gram flour (chick-pea flour), homemade cheeses, and vegetarian cookies aimed at the South Asian ethnic market in the United States and Canada, including those in the Indian, Pakistani, Bangladeshi, and Nepalese communities, the company said in the release.

"This opportunity to now locally manufacture goods that used to be exported from India is the kind of thing that helps interconnect Seneca County to the global economy," says Robert Aronson, executive director of the Seneca County IDA.

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